SEM (Search Engine Marketing)

 Search Engine Marketing (SEM):

Search Engine Marketing (SEM) is basically the science and art of getting targeted traffic (free and paid) to your website from search engine like Google, Yahoo, Bing or other search engine networks.

Search engine marketing can also defined as a form of internet marketing that involves the promotion of websites by increasing their visibility in the search engine networks through all the activities that bring the free targeted traffic from search engine networks (Search Engine Optimization) and all the activities that bring the paid targeted traffic from search engine networks (Search Engine Advertising)

Search Engine Marketing (SEM) = Search Engine Optimization (SEO) + Search Engine Advertising (SEA)

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